Formation

Formation distills complex customer data into uniquely tailored experiences; we orchestrate physical and digital exchanges into one seamless journey. Our business is building lasting, trusted relationships between people and brands—and making it look easy.

The Formation platform combines powerful AI decisioning with highly flexible experience constructs designed to change customer behavior. This unique approach is setting new standards in hyper-personalization.

We're already reaching millions of people a day, and we're just getting started. Our founding leadership is equal parts business, design, and engineering—because we believe differing perspectives + passionate discourse achieve the greatest outcomes. We are collectively talented, but also humble. We give our whole selves. We love learning new things.

Also, we are thrilled to be named one of the Top 50 startups by LinkedIn! Every member of our team makes Formation a special place to work and grow. Come join us and see for yourself!

We are an equal-opportunity employer, and strive to make hiring decisions that reflect that. If you're up for the challenge of a lifetime, we're looking for outstanding talent to join our team.